What it does
Plan the meeting and then prepare for the room. Pick a meeting type for a timed run-sheet with facilitator cues, flag the hard dynamics you expect, and get specific handling moves written into your plan, so you walk in ready for the people, not just the clock.
Currently
Live MVP. Free, no signup, browser-only. Pick a meeting type for a timed run-sheet with facilitator says/watches-for cues, flag the wrenches you expect (a dominant voice, hard news, a skeptic, your own nerves), and the tool injects specific handling moves into the plan. Run-sheet print, email-gated PDF export, a live Present mode, and type-by-wrench SEO pages all work today. The honest gap is that wrench-attach rate, the one number that proves the wedge, is barely instrumented, so the North Star is not yet something I can steer by.
Roadmap
/now-next-later-roadmapNow/Next/Later Roadmap- Instrumentation: plan started, plan kept, wrench present, return, email source
- Wrench picker plus injected cues (the wedge, launch-blocking)
- Facilitator cues (says / watches-for) per block
- Decisions, actions, and parking-lot capture in every plan
- Type-by-wrench landing pages for the SEO loop
- Save / duplicate / adapt plans
- AI draft my agenda + stress-test my plan
- Warm-up matcher + pre-mortem mini-block
- Scale the landing pages that actually rank and convert
- Shareable run-sheet link (needs server persistence)
- Rehearse the hard moment AI role-play
- Consultant pro kit / paid tier
- Full preset library + deep content hub
- Lightweight in-meeting mode, only if users ask
Recently shipped
- Jun 24, 2026Added a live Present mode and onward CTAs, so a plan can run as a clean in-room screen and point people to the next step.
- Jun 16, 2026Shipped v1: meeting-type presets, the wrench layer with injected cues, run-sheet export, and the type-by-wrench SEO pages.
How I know it's working
instrumented · awaiting trafficThe number of people who, in a week, build and keep a meeting plan that includes at least one wrench. Build and keep means completed enough to export, save, or copy out, not an abandoned draft. At least one wrench means the user engaged the room-planning layer, the thing nothing else offers.
The events are wired into a privacy-first store. Counts populate here as people use it. This is the honest part of the work: instrument first, claim later.
How it's built
How I built it
Facilitator's Kit started from a thing I kept noticing: most meeting tools solve the wrong half of the problem. They help you build an agenda or run a live canvas, but the research is consistent that meetings fail on the human layer, not the schedule layer. The dominant voice, the unspoken tension, the hard news delivered badly, the new person who never speaks. Those are the moments untrained facilitators dread, and no tool helps you plan for them. So I ran the full product process on a tool that would.
What the discovery surfaced
A jobs-to-be-done pass made the shape clear: this is two jobs in one interface. The agenda job is table stakes, turn a vague meeting into a timed plan, and a dozen tools do a version of it. The room job is the wedge, walk in prepared for the people and the curveballs, and nobody owns it. Four personas fell out of it, with Priya the pressed lead as the engine, Marcus and Sam as the SEO long tail, and Dana the consultant as the amplifier and the bridge to my consulting funnel.
That framing forced an honest North Star. A naive metric like plans created would reward an empty agenda anyone could build elsewhere and say nothing about whether the differentiated value actually happened. So the North Star is Weekly Prepared Facilitators: people who build and keep a plan with at least one wrench. You cannot move it by shipping a slicker agenda builder. You move it only by making the wrench layer good enough that people use it.
What shipped, and what is honest about it
RICE ranked the backlog, and the cheap, high-reach pieces rose to the top: run-sheet export, email-gate, the builder itself. But the wrench picker and its injected cues got a deliberate strategic override. Their RICE confidence is docked because they are unproven, which is exactly the point. They are the strategy. I elevated them to launch-blocking, because shipping the builder without the wedge would be shipping a worse version of what already exists. The pre-mortem named the fatal failure mode plainly: the wedge does not land and distribution does not happen. Both are front-loaded into v1, the wrench in the critical path and the SEO pages at launch, so they get tested immediately and cheaply. The unglamorous gap is measurement. Until wrench-attach is properly instrumented, the wedge thesis is still a bet I cannot yet read.
The strategy behind it
A snapshot of the product process this app was built from. Each artifact comes from a k8 skill you can run yourself. It reflects the original plan, not the live state above.
Jobs to be done
/jtbd-analysisJTBD Analysis| When I… I want to… | Importance | Frequency |
|---|---|---|
| When I have a meeting to run and only a vague sense of the goal, I want to produce a timed agenda with a clear outcome, so I walk in with a structure instead of winging it and watching it sprawl. | high | high |
| When I am facilitating, I want cues for what to say at each step and what to watch for, so I am not silently panicking about how to open, how to move the group on, or how to land a decision. | high | high |
| When I know a meeting has a tricky dynamic coming, a dominant stakeholder, a skeptic, brand-new people, low trust, I want a concrete plan for handling it, so the dynamic does not hijack the outcome. | high | medium |
| When I have to share hard news, a missed quarter, a reorg, a rough retro, I want to plan the framing and the emotional arc, so people can hear it and still move forward. | high | low |
| When I am facilitating people I do not know well or who outrank me, I want to show up polished and in control, so I earn the room's trust and my own credibility. | medium | low |
| When the meeting ends, I want captured decisions and assigned actions, so the time converted into outcomes instead of evaporating. | high | high |
| When I facilitate for a living, I want to save, adapt, and reuse session plans, so I am not rebuilding from scratch for every client and I look consistently sharp. | high | high |
Persona
/persona-createPersona Create- Walk into each meeting with a plan that fits the time and gets to a real outcome
- Stop dreading the hard ones, the bad-quarter retro, the contentious roadmap call
- Look like a leader who runs a tight room
- Builds agendas in a rush, or not at all, then watches the meeting sprawl
- Dreads the recurring dynamics: the architect who dominates, the quiet designer who never speaks
- The high-stakes meetings keep her up the night before
Persona
/persona-createPersona Create- Get through it looking competent
- Have a script he can lean on
- Not freeze when nobody answers the opening question or one person will not stop talking
- No mental model for how a session should flow
- Terror of dead air and of losing control of the room
- Does not know the moves experienced facilitators use
Persona
/persona-createPersona Create- Consistently sharp sessions with fast prep
- Reusable plans across clients and a polished, defensible approach
- Handle any curveball without breaking stride
- Rebuilds plans from scratch per engagement; the room half is entirely manual
- High reputational stakes in rooms she does not know
- Needs to look credible and method-grounded to skeptical buyers
Persona
/persona-createPersona Create- Run the thing well
- Handle the one hard person or hard topic
- Not waste everyone's time
- PM and agile jargon is alienating
- Does not know facilitation exists as a skill, just knows the meeting could go badly
Prioritization and risks(the internal detail)
RICE prioritization
/rice-scoreRICE Score| Feature | Reach | Impact | Conf. | Effort | Score |
|---|---|---|---|---|---|
| Print/exportable run-sheet | 7 | 2 | 100% | 1 | 14 |
| Email-gate PDF export | 6 | 2 | 100% | 1 | 12 |
| Instrumentation (NSM events) | 10 | 1 | 100% | 1 | 10 |
| Meeting-type presets | 9 | 2 | 100% | 2 | 9 |
| Block library + reorder | 9 | 2 | 100% | 2 | 9 |
| Wrench picker | 7 | 3 | 80% | 2 | 8 |
| Facilitator cues (says/watches) | 8 | 2 | 100% | 2 | 8 |
| Injected wrench cues | 7 | 3 | 80% | 3 | 6 |
Pre-mortem risks
/pre-mortemPre-mortemNobody touches the wrench layer. The build ships, people make agendas, but wrench-attach sits at 15 percent and the wedge never proves out.
highMitigation: Put the wrench step in the critical path, lead the first screen with the room promise, and serve wrench-first onboarding from dreaded-meeting SEO entries. Measure attach from day one and treat under 50 percent as a learning signal, not a silent miss.
Distribution never happens. The tool is good and invisible, the type-by-wrench pages do not rank, and Weekly Prepared Facilitators flatlines near zero.
highMitigation: Treat distribution as the product. Ship the SEO pages with v1, seed via LinkedIn and the facilitator network, measure ranking and conversion, and scale only what works.
The cues are generic and the wedge feels hollow. People try a wrench, get a platitude like manage the dominant voice, shrug, and do not come back.
mediumMitigation: The cues are the product. Distill real, specific moves from the facilitation skill canon and difficult-conversation IP, review them as prose against the voice guide, and ship no platitudes.
The market is real but the paying niche is small, so the tool reads as a failure if judged on user-count or subscription revenue.
mediumMitigation: Judge it as a free flagship plus funnel. Success is reach, credibility, and attributable inbound, so a small but funnel-positive outcome reads as the win it is.
Generic AI erodes the casual use case as ChatGPT plan my meeting gets better.
mediumMitigation: Do not chase the one-off user the substitute will always win. Build for the repeat planner who wants a system and for the consulting funnel.
Built with these skills
/jtbd-analysisJTBD Analysis/persona-createPersona Create/competitive-analysisCompetitive Analysis/north-star-metricNorth Star Metric/okr-workshopOKR Workshop/opportunity-solution-treeOpportunity Solution Tree/rice-scoreRICE Score/now-next-later-roadmapNow/Next/Later Roadmap/journey-mapJourney Map/pre-mortemPre-mortem/prd-draftPRD Draft