Food Donation MVP Design Sprint for Goodr Food Rescue

Food Donation MVP Design Sprint for Goodr Food Rescue

Product Manager·Goodr·2017
Social ImpactDesign Sprint
“In just one week, Kate helped us see our business in a completely new light. It was like opening a window we didn’t know we needed.”

Product Overview

Goodr is a social enterprise tackling food waste and hunger. I ran a design sprint to shape their initial donation logistics app to help scale operations.

  • Facilitated full design sprint from idea to testable prototype.
  • Collaborated with the founder and a small team under tight constraints.
  • Defined and validated MVP scope for food donation logistics.
  • Aligned user research with real-world distribution and partner needs.
  • Delivered a clear, fundable product direction.

Product Goals

How might we turn food waste into food justice through a scalable, tech-enabled platform?

Goodr needed to move quickly from vision to product. The goal was to validate a logistics MVP that connected surplus food donors with recipient organizations -- starting with a design sprint.

  • Define the highest-impact workflows to test in MVP.
  • Ensure feasibility with a lean team and limited dev time.
  • Create a compelling prototype to secure stakeholder buy-in.
  • Keep mission clarity at the heart of product decisions.

Challenges

  • Extremely short timeline.
  • No existing product infrastructure or roadmap.
  • Founder-led team balancing operations and vision.
  • High emotional and mission-driven stakes.

Solutions

  • Delivered a validated prototype that could be pitched to partners.
  • Modeled real-life donation flows with dispatch and tracking logic.
  • Facilitated stakeholder workshops to align on what not to build.
  • Built founder confidence through structured decision-making frameworks.

Outcome & Impact

  • Validated an MVP that secured pilot funding.
  • Provided a product foundation for scaling Goodr’s mission.
  • Delivered high-clarity documentation for next-stage development.
  • Sparked momentum that carried into operational partnerships.
Food Donation MVP Design Sprint for Goodr Food Rescue detail 1
Food Donation MVP Design Sprint for Goodr Food Rescue detail 2
Food Donation MVP Design Sprint for Goodr Food Rescue detail 3

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