
Food Donation MVP Design Sprint for Goodr Food Rescue
Product Manager·Goodr·2017
Social ImpactDesign Sprint
“In just one week, Kate helped us see our business in a completely new light. It was like opening a window we didn’t know we needed.”
Product Overview
Goodr is a social enterprise tackling food waste and hunger. I ran a design sprint to shape their initial donation logistics app to help scale operations.
- Facilitated full design sprint from idea to testable prototype.
- Collaborated with the founder and a small team under tight constraints.
- Defined and validated MVP scope for food donation logistics.
- Aligned user research with real-world distribution and partner needs.
- Delivered a clear, fundable product direction.
Product Goals
How might we turn food waste into food justice through a scalable, tech-enabled platform?
Goodr needed to move quickly from vision to product. The goal was to validate a logistics MVP that connected surplus food donors with recipient organizations -- starting with a design sprint.
- Define the highest-impact workflows to test in MVP.
- Ensure feasibility with a lean team and limited dev time.
- Create a compelling prototype to secure stakeholder buy-in.
- Keep mission clarity at the heart of product decisions.
Challenges
- Extremely short timeline.
- No existing product infrastructure or roadmap.
- Founder-led team balancing operations and vision.
- High emotional and mission-driven stakes.
Solutions
- Delivered a validated prototype that could be pitched to partners.
- Modeled real-life donation flows with dispatch and tracking logic.
- Facilitated stakeholder workshops to align on what not to build.
- Built founder confidence through structured decision-making frameworks.
Outcome & Impact
- Validated an MVP that secured pilot funding.
- Provided a product foundation for scaling Goodr’s mission.
- Delivered high-clarity documentation for next-stage development.
- Sparked momentum that carried into operational partnerships.



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