


Overview
For product leaders who want a sounding board that gets it.
I coach PMs, directors, and founders through the hard parts: building AI products responsibly, navigating ambiguous orgs, managing up, making career moves, and figuring out what kind of leader you want to be. This is not a course or a curriculum. It's structured 1:1 time with someone who has coached 150+ PMs and led product in healthtech, defense, and enterprise.
We work on your actual problems, the ones you can't bring to your skip-level, your board, or your Slack channel.
Who this is for
This works well when you're:
- A PM stepping into your first leadership role and learning to manage other PMs
- A director navigating a reorg, a product pivot, or an unclear mandate from above
- A product leader building AI features and unsure how to scope responsibly
- A founder who is "acting PM" and needs help thinking like one
- An experienced PM who is stuck, same conversations, same blockers, same frustration
If you need someone to run your product org, Fractional Product Leadership or Fractional Head of Product is a better fit. Coaching is for when you want to grow your own product judgment, not hand the work off.
What coaching looks like
Biweekly 1:1 sessions (60 minutes). We work through whatever is live for you: a prioritization debate, a stakeholder conflict, a career decision, an AI strategy question. I ask the questions that get you to your own answer faster.
Async support between sessions. When you need a gut check before a big meeting or a second opinion on a roadmap, send it over and I'll respond within a day.
Frameworks that transfer. I teach product thinking patterns (prioritization, discovery, stakeholder management, team health diagnostics) so you internalize them. The goal is that you stop needing me.
Common coaching topics
- AI product decisions: How to scope AI features, set expectations, and ship responsibly
- Managing up: Translating product thinking for execs who think in revenue and timelines
- Team dynamics: Building trust with engineering, running better rituals, addressing underperformance
- Career moves: Whether to go IC or management, when to leave, how to negotiate
- Stakeholder navigation: Handling competing priorities without losing credibility
- Discovery and prioritization: Moving from gut-driven backlogs to evidence-based roadmaps
Typical engagement
- Duration: 3-6 months (month-to-month, cancel anytime)
- Commitment: 2-4 hours per month (biweekly sessions + async)
- Format: Remote, video-based sessions + async Slack or email
Frequently asked questions
Impact in practice
Measured outcomes from engagements like this one
Delivery Leadership, Kaiser Permanente
One portfolio cut 12 weeks of delivery cycle time, traced directly to blockers value stream mapping surfaced. Coached 70+ teams across 9 portfolios. Aligned 300+ product org members on roadmaps, roles, and rituals. Rated 'Excellent' by leadership and called 'a visionary and a person of action.'
Kaiser Permanente IT Teams
Reached ~20,000 KP IT staff and 1,150+ learning-event attendees. Coached 70+ teams across 9 portfolios. The board recognized it as a 2023 transformation milestone. The durable win is the content infrastructure that keeps the guide improving without external support.
Allstate
4 teams delivered inception-ready output with full discovery artifacts off real user interviews, not classroom exercises. Participants left declaring themselves 'in Discovery now,' the mindset shift the engagement existed to produce. Product thinking embedded into a $30-50M enterprise transformation.
Related work
Case studies from engagements like this one
Delivery Leadership, Kaiser Permanente
Delivery Transformation: Reduced Cycle Times
One portfolio cut 12 weeks of delivery cycle time, traced directly to blockers value stream mapping surfaced. Coached 70+ teams across 9 portfolios. Aligned 300+ product org members on roadmaps, roles, and rituals. Rated 'Excellent' by leadership and called 'a visionary and a person of action.'
Kaiser Permanente IT Teams
Building the Kaiser Permanente Product Practice Guide
Reached ~20,000 KP IT staff and 1,150+ learning-event attendees. Coached 70+ teams across 9 portfolios. The board recognized it as a 2023 transformation milestone. The durable win is the content infrastructure that keeps the guide improving without external support.

Allstate
Allstate CompoZed Labs: Product Mindset Boot Camp
4 teams delivered inception-ready output with full discovery artifacts off real user interviews, not classroom exercises. Participants left declaring themselves 'in Discovery now,' the mindset shift the engagement existed to produce. Product thinking embedded into a $30-50M enterprise transformation.
What clients say
GraceProduct Manager, U.S. Air Force“Kate's love and passion for product management is obvious from the moment you start talking to her. She cares deeply about creating something useful, functional, and beautiful. Kate taught and trained me in product management - everything I understand now about Agile software development is thanks to her capable instruction.”
PeteProduct Portfolio Director, Kaiser Permanente“THANK YOU Kate! You've been a great partner: You challenged me in ways I needed to expand my thinking, you're overflowing with good ideas, and your enthusiasm kept us going. I appreciate how you take notes to visualize ideas and keep work moving forward. Your energy is contagious and makes it a joy to work with you. Let's keep collaborating to curve the organization closer to the crystal-clear product model vision you convey.”
RawanSenior Product Manager, 1-1 Product Mentee“Kate quite literally taught me everything I know about product. She's the real deal.”
From the playbook
Practices I use with teams during this type of engagement
Try it yourself
Free tools related to this service
Related writing
Posts that go deeper on this topic
My Personal Product Manager Skill Matrix
Most PM skills matrices fall flat. I built one based on spheres of influence - self, team, org - because skill is not tenure.
From Catering to Product: Rawan's Real Pivot
Rawan started thinking Scrum might be the path. But through focused coaching and real product work, she built a full portfolio, pitched her case study, and got hired to manage eight products.
Be More Than the Fruit Tool
A PM was under pressure to boost engagement on a baby-size fruit tracker. The real question wasn't how to get more clicks. It was what pregnant people actually need.
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Interested in product leadership coaching?
Let's talk about what you need and how I can help.
Get in touch