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UX Research & Synthesis

I run user interviews, extract insights, and deliver clear takeaways you can act on fast - without the fluff.

  • Plan smart research
  • Ask better questions
  • Synthesize what matters
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Overview

Research that sits in a slide deck doesn't count. I run lightweight, focused user research and turn what we learn into clear takeaways your team can act on this sprint, not next quarter.

My psychology minor trained me to listen for what people mean, not just what they say. I've conducted research in healthcare, defense, and enterprise, spaces where users are busy, skeptical, and have real consequences riding on the product. The output is never a 60-page report no one reads. It's a prioritized set of insights with clear implications for what to build, change, or stop doing.

I keep research scrappy and close to the work. That means interview guides that respect people's time, synthesis that happens in days not weeks, and findings that connect directly to your backlog.

Who this is for

This works well when you're:

  • A product team that knows you should be talking to users but can't figure out how to start without a dedicated researcher
  • A startup moving fast and needing quick validation before committing to a direction
  • A PM who has a hypothesis but needs real evidence before going to leadership
  • A team in a regulated space (health, finance, defense) where user behavior is hard to observe through analytics alone
  • An org that did research once, got a long report, and never looked at it again

If you need ongoing research capacity, Fractional Product Leadership can include embedded research. This engagement is for focused research sprints with clear questions.

What you get

  1. Research plan. A scoped plan with clear questions, participant criteria, and methodology. No over-engineering. Just enough structure to get signal.
  2. User interviews. I plan, recruit (or help you recruit), and run 5-8 interviews using a conversational approach that gets past rehearsed answers.
  3. Synthesis and recommendations. A concise deliverable that maps findings to themes, highlights surprises, and connects insights to product decisions. Designed for your team to use, not just read.

Typical engagement

  • Duration: 2-4 weeks
  • Commitment: 10-20 hours total (planning, interviews, synthesis)
  • Format: Remote interviews, async synthesis, one readout session with your team

Frequently asked questions

What clients say

Jian Wei
Jian Wei
Director, Platform Design, Zendesk

It was amazing to partner with you to drive the initial product MVP. You played an important role pushing to clear technical debt and establish key UX! We all appreciate the way you show up for the team and are always so enthusiastic, energetic, and passionate in sharing the team's progress. Your storytelling and presentation skills are something the design and product team have learned a lot from. Thank you for being such an amazing PM to work with.

From the playbook

Practices I use with teams during this type of engagement

Interested in ux research & synthesis?

Let's talk about what you need and how I can help.

Get in touch